Pricing Game between Customized Bus and Conventional Bus with Combined Operational Objectives
نویسندگان
چکیده
Social welfare and profit are two main factors to be included in the operational goal of bus services. It is assumed that conventional services “welfare pro” with more consideration social welfare, while customized “profit profit, each service maximize overall payoffs, namely, weighted sum profit. A bi-level pricing game proposed shed light on impact services’ competition payoffs when objectives different weights adopted. case study shows strategies have a significant The operator should consider “social welfare” attract customers achieve takes high price strategy, can take strategy maintain its maximizes welfare. found there exists trade-off by which both sides obtain balanced payoffs.
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ژورنال
عنوان ژورنال: Systems
سال: 2022
ISSN: ['2079-8954']
DOI: https://doi.org/10.3390/systems10030055